top of page
Introduction
Wellfed
Nutritional Food
home-cooked meals

The Wellfed logo is thoughtfully designed to reflect trust and reliability while retaining the warm and welcoming essence of the brand.

THE LOGO

Healthy Food
Brand Mark

The brand mark features a hand offering a complete meal in a bowl, framed by a semi-circle for a clean, balanced look. This design conveys warmth and care, while the semi-circle adds modern simplicity, reflecting Wellfed’s approachable and socially engaging character.

BRANDMARK

Secondary Logo
Brand Patterns

The brand mark features a hand offering a complete meal in a bowl, framed by a semi-circle for a clean, balanced look. This design conveys warmth and care, while the semi-circle adds modern simplicity, reflecting Wellfed’s approachable and socially engaging character.

SECONDARY LOGO

Typesetting system
Color Palette

TYPESETTING SYSTEM

The Wellfed color palette features a vibrant Dark Coral for warmth and strength, complemented by Pale Lime for a fresh, modern touch. Calm accent colors add soothing contrast and a hint of fun. This palette reflects the brand’s focus on homely comfort and the energetic pace of corporate life.

COLOR PALETTE

Wellfed Branding
Color Palette
Illustrations

Consistent illustrations style conveys professionalism and attention to detail, enhancing the overall perception of the brand's quality.

Wellfed bag mockups
wellfed social media
social media guidelines
wellfed posters
wellfed brand identity
bottom of page