The Wellfed logo is thoughtfully designed to reflect trust and reliability while retaining the warm and welcoming essence of the brand.
THE LOGO
The brand mark features a hand offering a complete meal in a bowl, framed by a semi-circle for a clean, balanced look. This design conveys warmth and care, while the semi-circle adds modern simplicity, reflecting Wellfed’s approachable and socially engaging character.
BRANDMARK
The brand mark features a hand offering a complete meal in a bowl, framed by a semi-circle for a clean, balanced look. This design conveys warmth and care, while the semi-circle adds modern simplicity, reflecting Wellfed’s approachable and socially engaging character.
SECONDARY LOGO
TYPESETTING SYSTEM
The Wellfed color palette features a vibrant Dark Coral for warmth and strength, complemented by Pale Lime for a fresh, modern touch. Calm accent colors add soothing contrast and a hint of fun. This palette reflects the brand’s focus on homely comfort and the energetic pace of corporate life.
COLOR PALETTE
Consistent illustrations style conveys professionalism and attention to detail, enhancing the overall perception of the brand's quality.